Remotely Manageable Digital Advertising Solution.


About Design To Production

Design to Production (D2P) is a digital communications and merchandising solutions provider. They specialise in delivering enhanced customer engagement through digital advertising solutions that enhance customer experiences1. these include digital signage and interactive wayfinders and informaiton kiosks for shopping centres.

dpEMS is an electronic monitoring system developed specifically for D2P's digital advertising and information enclosures, such as their Blade LCD advertising screen enclosure, which is widely used in shopping centres around Australia. Accessed via a desktop or mobile app, the dpEMS (Electronics Management System) provides a complete digital advertising monitoring, maintainance and management solution.

Installed inside the display enclosures together with a suite of sensors, the dpEMS unit was developed to collect and communicate data via wireless Ethernet to the cloud, so that centre managers could view live and historical status data from every enclosure under their management.

dpEMS was developed to give full visibility on the health of D2P's enclosures with the objective being to reduce the need for unnecessary and expensive onsite callouts, as well as to maximise display advertising uptime and, hence, revenue generation.

Project Summary

Amatek createed a system to monitor D2P's digital advertising enclosures that:

  • Could be deployed in harsh retail and industrial environments.
  • Had low power consumption and would not generate excessive heat.
  • Had high EMI immunity and signal integrity characteristics.
  • Was simple to install and maintain.

Outcomes

dpEMS uses the popular Arduino Atmega328P micro-controller, which offered ease of development and deployment. System components integrated in the solution included:

  • An Arduino X-Board Atmega328P.
  • Buffer drivers.
  • A USB-UART bridge IC.
  • Switching regulators.
  • Differential comparators.
  • Discrete logic.
  • An I²C level translator.
  • A 125khz RFID reader IC.

The design has proved highly reliable and currently operates in hundreds of locations around Australia.

Product updates since the original development have included RGB LED controls that support 'mood lighting' for enclosures, such as during the Christmas period.